Influencer Management

Top 6 Influencer Marketing Trends for 2021

Influencer Marketing Influencer marketing has proven to be an effective tactic for brands. With many brands integrating it into their core digital marketing strategy, it shows no signs of slowing down. In fact, according to a Business Insider Intelligence report, brands will spend up to $15 billion on influencer marketing by 2022 As the market continues to […]


Hidden Hearing - Alzheimers

Bloom in a Box

4/5 #CampaignswithMeaning Galway businesswoman Aveline O’ Sullivan built her business, Bloom in a Box, around delivering kindness During the summer, when online bullying in Ireland was at its peak, Aveline decided to launch a campaign named #JustbeKind   The movement was created to capture all the love and caring that Irish communities have rediscovered during the Pandemic […]


Are Irish men ready for make up?

War Paint – makeup for men, designed by men, launched into the Irish market earlier this year stocking exclusively online in Arnotts and Brown Thomas. Aiming to disrupt the industry, this vegan and cruelty free brand is breaking the stigma that makeup is solely for women. Their mission is to make it the accepted norm […]


These words are my own

n December, a new foundation launched that is committed to improving the mental-health of young people in Ireland.  The JC Foundation will provide 365 free therapy sessions each year to 18-25 year olds who simply cannot afford to access these services themselves. A study by showed 71% of Irish respondents agreed that mental-health supports in this […]


Bnnerton PR special

Bannertons Great Value PR Special

Christmas is fast approaching. Working from home is swiftly becoming shopping from home these days! So many retailers and businesses have cleverly invested in online sales and services, adapting to home delivery, take-away, personal shopping, Zoom consultations and other remote supports. Bannerton is here and can support your efforts by letting your customers know you […]


Experts Predict Top 10 Social Media Trends for 2021

How will social media marketing change in 2021? Given the events of this year, it’s seemingly impossible to predict what might be coming next, but there are some clear trends and shifts emerging, which will impact how we conduct our marketing activities moving forward. To glean some insight on this, the team from Talkwalker recently partnered with HubSpot to […]


Public Relations – A Marketing Tool to Success

Whether we are a well-known company or when we are just starting up, we hear a lot about public relations. It is important to understand why hiring PR agencies is important and how PR services act as a catalyst for the growth and the success of a company. PR firms are so important that now […]