The world of PR is ever changing, but this year when Covid-19 turned the world upside down, we worked alongside our clients to create powerful and meaningful campaigns which not only secured share of voice in the media but also made an impact in people’s lives.
We have decided to showcase our top five #CampaignswithMeaning across this week to showcase some of these fantastic campaigns in the run up to Christmas.
Champion Green, a national movement to support local. “We created Champion Green in April, during lockdown, to inspire people to support local and help sustain local communities” So says Kilkenny Design CEO and Champion Green founder, Marian O’Gorman, about the impactful campaign encouraging people to buy locally, and helping SMEs stay in business Supported by […]
4/5 #CampaignswithMeaning Galway businesswoman Aveline O’ Sullivan built her business, Bloom in a Box, around delivering kindness During the summer, when online bullying in Ireland was at its peak, Aveline decided to launch a campaign named #JustbeKind The movement was created to capture all the love and caring that Irish communities have rediscovered during the Pandemic […]
War Paint – makeup for men, designed by men, launched into the Irish market earlier this year stocking exclusively online in Arnotts and Brown Thomas. Aiming to disrupt the industry, this vegan and cruelty free brand is breaking the stigma that makeup is solely for women. Their mission is to make it the accepted norm […]
n December, a new foundation launched that is committed to improving the mental-health of young people in Ireland. The JC Foundation will provide 365 free therapy sessions each year to 18-25 year olds who simply cannot afford to access these services themselves. A study by Opinions.ie showed 71% of Irish respondents agreed that mental-health supports in this […]
The world of PR is ever changing, but this year when Covid-19 turned the world upside down, we worked alongside our clients to create powerful and meaningful campaigns which not only secured share of voice in the media but also made an impact in people’s lives. We have decided to showcase our top five #CampaignswithMeaning […]